Data infrastructure platform and analytics tool Footprint Analytics has expanded its capabilities and become the go-to platform for Web3 companies to make data-driven decisions.
With Web3 companies relying on multiple providers to understand their users’ combined off-chain and on-chain activity, accessing and viewing data as needed is inefficient and prohibitively expensive.
Now with even broader data indexing across the entire Internet, plus powerful marketing integrations, Footprint Analytics meets the needs of a Web3 world, from researchers and analysts looking to solve problems and gain industry-wide insights, to marketing and product teams trying to understand
“Our upgrades over the past year allow us to give Web3 teams the ability to leverage connected data from across the Internet. While the ability to understand users and protocols starts with the quality of the underlying data, we also built the tools to analyze and apply that data,” said Wade Deng, CEO of Footprint Analytics.
“At Footprint Analytics, our core advantage is the indexing and abstraction of highly complex data across the blockchain. However, we have also answered the needs of Web3 teams with different technical capabilities and created the most accessible analytics platform to leverage this unparalleled collection of data.”
Since 2021, Footprint Analytics has built one of the most extensive data lakes in the industry. The AI-powered data engine now indexes 25+ chains from GameFi, NFT and DeFi sectors, making it one of the largest warehouses of raw and abstracted blockchain data. In the past year, it has gone a step further by combining it with off-chain data and marketing connections with Footprint Growth Analytics. Going beyond the zero-code analytics platform that made it a favorite for blockchain analysts and researchers, Footprint is now the all-in-one intelligence platform for Web3.
For marketing teams, use cases include segmenting users for airdrops, tracking campaigns, monitoring a game’s retention rate, building player profiles, and more. Data analysts looking at the entire GameFi or NFT sector can use broader data to compare multiple projects and see industry-wide trends. For product managers who need custom solutions, Footprint Analytics has a SQL API to pull data for product iteration and LiveOps.
In the fast-moving world of blockchain, getting up and running is critical. With zero coding analysis, all these capabilities – as well as over 6,000 dashboards built by the Footprint community—are instantly available to any team.
Finally, insights and data must drive business results. Launched in April 2023, Footprint Growth Analytics gives teams access to 30+ activations and integrations that automate marketing campaigns across Web3 and Web2. Using triggers, segments, and parameters built into Footprint Analytics, teams can unify touchpoints across the web by setting up emails, social media posts, airdrops, Web3 DApp push notifications, and more. By feeding the data back to Footprint Growth Analytics, organizations can monitor the performance of their campaigns and automation in real-time, optimize their marketing program and save the learnings for later.
“Our vision is to be the infrastructure of Web3. We have successfully worked for less than 2 years to create an unparalleled data infrastructure, and now additionally have the visualization tools and integrations to help blockchain professionals solve problems using data,” says Wade Deng, CTO of Footprint Analytics.
“With hundreds of ecosystem partners, we are incredibly grateful to have the opportunity to work with the industry’s best to scale blockchain data. We have integrated millions of projects into our platform and would like to invite all teams and specialists in the blockchain space to join us as we grow.
Footprint Analytics’ product suite addresses the most critical needs of marketing and product teams in Web3. The platform has already been used by some of the most innovative companies in the industry, including partners such as Planet IX and Noticeto acquire users, improve user retention, increase revenue, monitor LiveOps and iterate their products.
About Footprint Analytics
Footprint Analytics is a data infrastructure that blends web2 and web3 data with abstractions. Footprint covers 25 chains, 700,000+ NFT collections, 2,000+ GameFi protocols and 100,000+ tokens available for our users to make insights about. Footprint offers a drag-and-drop functionality with our data to provide a zero-coding solution for blockchain insights. With Footprint’s API, you can get full access to historical data and build your applications with it. We also offer Footprint Growth Analytics which is the first web3 CRM tool that combines both web2 and web3 data to better understand user activity and help marketing make changes and promote to the right demographic.
Footprint website – http://footprint.network/
Footprint Twitter – https://twitter.com/Footprint_Data
Footprint Discord – https://discord.gg/ADvSx6JKYt
Disclaimer: This is a paid post and should not be treated as news/advice.
Disclaimer for Uncirculars, with a Touch of Personality:
While we love diving into the exciting world of crypto here at Uncirculars, remember that this post, and all our content, is purely for your information and exploration. Think of it as your crypto compass, pointing you in the right direction to do your own research and make informed decisions.
No legal, tax, investment, or financial advice should be inferred from these pixels. We’re not fortune tellers or stockbrokers, just passionate crypto enthusiasts sharing our knowledge.
And just like that rollercoaster ride in your favorite DeFi protocol, past performance isn’t a guarantee of future thrills. The value of crypto assets can be as unpredictable as a moon landing, so buckle up and do your due diligence before taking the plunge.
Ultimately, any crypto adventure you embark on is yours alone. We’re just happy to be your crypto companion, cheering you on from the sidelines (and maybe sharing some snacks along the way). So research, explore, and remember, with a little knowledge and a lot of curiosity, you can navigate the crypto cosmos like a pro!
UnCirculars – Cutting through the noise, delivering unbiased crypto news
